by Coachella Valley | April 11, 2015 8:46 pm
By Michelle Roe
Destination Luxury’s much anticipated music festival kick-off pool party and fashion extravaganza made quite a splash on this year’s ‘off-site festival’ social circuit. In it’s debut at the Agua Caliente Casino Resort Spa in Rancho Mirage, the exclusive DLX Dayclub hosted scene-sters at one of the hottest parties in the desert.
The lively crowd included jet-setters, style makers, trendsetters and social media influencer, Mr. Scott Eddy, as they enjoyed poolside cocktails, got inked with complimentary tattoos and danced with Apex, Courtland, and famous DJ Zen Freeman spinning tunes amid bikini clad fashionistas and handsome models.
VIPS moved easily from the patio deck to a private enclave adjacent to the main venue where they were treated to vibrant visual artwork while being pampered with food, refreshments and an amazing swag back featuring an assortment of sun worshipping gear. Sunglasses by Crush, Breathe Sports attire by Body Glove, arm candy wrap jewelry by B.Swim, Caribe Headband from Luli Fama Miami, and specialty swimsuit cleaning solution from Diane’s Beachwear were just a few of the many luxury items lavished upon VIP guests. Cadillac, Monster (music), and Zipkick were just a few of the sponsors to join CoachellaValley.com who contributed as the premier event media sponsor.
This stylish soiree showcased festival fashion savvy swim and resort wear provided by Studio BE Apparel and Diane’s Beachwear as revelers lounged in misted cabanas and took in the views. Seen on the pool deck:
The fashion show was a crowd favorite with models turning heads and garnering applause as they boogied to the DJ’s beats. With Weekend One Coachella well underway, this oasis was the perfect retreat to relax before another night of fun and frolicking Coachella style.
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